Research into possible equipment choices

Equipment

This post will show what I will be using in order to create my music video. By doing this post it has helped me think about all the different ways I can make my video look as professional as possible. Furthermore I also received some audience feedback and asked about different types of programmes I should be using in order to make my final video look as realistic as possible, like other videos which are usually shown on MTV and 4 music channel.

Music Channels

Music channels are fully dedicated to music. There are different types of music channels, depeding on the music genre. For example ‘Kerrang’ music channel is purely dedicated to rock music, therefore will only play videos that are by rock artists. Where as ‘Smash Hits’ is more mainstream, pop music.  Music channels also include different interviews with different artists in order to keep the audience informed with the music industry. Music channels will often have programme schedules such as “Top 50 biggest tracks of the year” and so on. Some channels such as Kiss might also have things such as “Drake vs. Will I Am”, which allow audiences to feel as though they are involved in a competition, and will judge the artists for themselves. 

4 Music

4 Music is one of the music channels in the UK. It is the only channel where it has been given permission to be branded under Channel 4 and it is a very popular music channel in the UK. 

4 Music also has a online website (www.4music.com) where fans are able to register and receiver automatic updates about the music industry. This allows the audience and watchers to be more engaged and informed. 
                                                             

MTV 

MTV which originally stood for Music Television, is an American cable television channel based in New York City that launched on August 1, 1981.
The original purpose of the channel was to play music videos guided by on-air hosts. Today, MTV primarily broadcasts a variety of reality and scripted television programs targeted at adolescents and young adults.
It also has numerous sister channels in the U.S for example MTV DANCE, MTV ROCKS, MTV CLASSIC and so on. MTV is probably the largest most influencial music video, as it was the first channel to show the first ever music video – video killed the radio star by the buggles. 

The Box

The Box launched in April 1992 with true viewer control in mind.  Music video requests offered dual benefit: business income and brand relevance.  Over time, the channel became well known for its Box Fresh feature for new music videos. Indeed it was this feature that helped to launch The Spice Girls with their first hit, Wannabee. Additionally, The Box’s fame created an unusual trend where artists referenced the channel in their videos. SClub7 went so far as to create a special edition video aired only on The Box. Today, The Box exists as one of the longest running music channels on UK television. It is known for new music (albeit music that skews mainstream in taste). In fact recency has become its key differentiator.

And, whilst playlists are not genre specific, the schedule has come to include music orientated original programming as well as music videos.  For a time also – during the 1990s – a number of compilation albums were released, so extending the brand into the Top 40.

The Box boasts the freshest sounds in the pop, urban and indie scenes, showcasing established artists and featuring some of the finest new acts on the music scene.

                               

Production Log

At the moment I am having a bit of trouble understanding the Influences of music style and looking at how society at things which might influence my artist. I feel that it’s not clear what I am meant to research and not sure on how to approach the question. Being a rock culture it is very large and broad subject and I am finding it hard on how to put it down on word as it is so varied. I think I will have to go home and really think about the way to portray the rock culture and how it influences my chosen artist Kodaline.

Animatic

This is the animatic version of my storyboard with the actual song attached to it. I have completed this on Adobe Premier Pro which I found very easy to do as now I am used to it.

Pitch/Proposal for my idea

 

This is my proposal and final idea.

 

I have chosen to produce a music video to the song ‘All I Want’ by Kodaline. This song is mainly about somebody losing their lover and wanting them back again. The band wrote the song based on somebody they liked or their own experience. The lyrics ‘All I want is to see your face one more time’ suggests what the whole song is about.

Kodaline are a Alternative rock band  and their music is consistently changing throughout their career, from pop punk to rap mental. Kodaline, to which all their music videos tend to follow a similar nature theme, is a good soft rock song from their last album.

 

Storyboard

This is my storyboard which shows what each scene will be and the type of shot it will be filmed in. It has helped me massively as now when I decide to go and film I will take this with me and use it as my guide in order to be more planned and not mess anything up. My audience feedback I received on this is very positive and my friends think I have made a good effort to finish this.

Visual Progression and Image Systems

My video will include an intro which is the prologue however it is going to be a 'dream' which will be filmed in black and white. However as soon as the music kicks in it will be filmed in colour, this shows the progression through colour at the start of my video. Furthemore it will also include visual progression throughout  music as the music gets faster each time and another person will join the video. This is progression as from having one person it will then move up to two.

Moreover, visual progression will also be included when the model is putting make up on as she has more and more on each time and the camera will jump cut each time which will highlight the progression made in a clearer way.

Visual progression in my video will also be shown through setting. The start of my video will be filmed in a small room, however as the model opens the door and a close up of her hand on the door knob is shown, the door will then lead her to a big forest where model no. 2 will join the video.

Furthermore, at the end of the video model 1 will find the person she has been looking for as the lyrics say 'All I want is, and all I need is to find somebody'. This also shows visual progression as the video has progressed and there is a solution at the end of the video. Flashbacks will also be shown throughout the video, and this may include the model seeing something which reminds her of her ex, and there is a flashback shown of them two with that object.

In addition, there will also be a few image systems included in my video. One of them will be an image of the model's ex. Everytime this image is shown there will be a flashback shown of her with her ex and a memory.